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Mr. Plow was a snowplow business created by Homer after he bought the Mr. Plow snowplow truck. The business was going well at the beginning, thanks to Homer's ad on TV. He was even given the Springfield's city key. After Barney bought the Plow King snowplow and started a new business, Homer's went down, specially because of Barney's ad featuring Linda Ronstadt. Homer made a new ad on TV, but it didn't work. He later decided to make a crank call to Barney, sending him to a non-existing job at Widow's Peak. After Homer rescued Barney from an avalanche at the mountain, they agreed to work together, but all the snow melted, so both businesses were over.